1. Who we are
Rewired+Partners is a trading name of Balaam Associates Limited, a company registered in England and Wales (No. 4052512), with its registered office at 2 Rushmere, Peterborough PE2 5GS.
We are the data controller for personal data collected through this website and our services. If you have any questions about this policy or how we handle your data, contact us at hello@rewiredandpartners.com.
2. What data we collect
We collect personal data in the following ways:
- Contact and enquiry forms — name, job title, company, email address and the content of your enquiry.
- Newsletter subscription — name, job title, company and email address.
- AI Challenge registration — name and email address.
- Website usage data — pages visited, time spent, browser type and approximate location (via cookies and analytics tools, where consent is given).
We do not collect sensitive personal data (such as health information, ethnicity or financial details) through this website.
3. How we use your data
We use the personal data we collect for the following purposes:
- To respond to enquiries and communicate with prospective clients.
- To send newsletters and insights content where you have subscribed.
- To provide access to the AI Challenge and related course content.
- To improve our website and understand how visitors engage with our content.
- To comply with legal and regulatory obligations.
4. Legal basis for processing
We rely on the following legal bases under UK GDPR:
- Consent — for marketing communications and newsletter subscriptions. You can withdraw consent at any time.
- Legitimate interests — for responding to enquiries and improving our website, where our interests are not overridden by your rights.
- Contract — where processing is necessary to deliver a service you have requested.
- Legal obligation — where we are required to process data to comply with the law.
5. How we share your data
We do not sell your personal data. We may share it with the following categories of third parties:
- HubSpot — our CRM and email marketing platform, used to store contact records and send automated emails. HubSpot is EU-based and compliant with GDPR.
- Analytics providers — where you have consented to analytics cookies, data may be processed by providers such as Google Analytics.
- Professional advisers — where required for legal, financial or regulatory purposes.
We require all third parties to process your data securely and in accordance with applicable data protection law.
6. Data retention
We retain personal data for as long as is necessary for the purpose for which it was collected:
- Enquiry and contact data — up to 3 years from the date of last contact, unless an ongoing relationship is established.
- Newsletter subscriber data — until you unsubscribe or request deletion.
- Website analytics data — in accordance with the retention settings of our analytics provider.
7. Your rights
Under UK GDPR, you have the following rights:
- Access — to request a copy of the personal data we hold about you.
- Rectification — to ask us to correct inaccurate or incomplete data.
- Erasure — to request deletion of your personal data in certain circumstances.
- Restriction — to ask us to limit how we use your data.
- Portability — to receive your data in a structured, machine-readable format.
- Objection — to object to processing based on legitimate interests.
- Withdraw consent — at any time, where processing is based on consent.
To exercise any of these rights, contact us at hello@rewiredandpartners.com. We will respond within one calendar month.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
8. Transfers outside the UK
Where data is transferred to countries outside the UK, we ensure appropriate safeguards are in place, such as standard contractual clauses or adequacy decisions. Our CRM provider HubSpot operates within the EU and maintains UK GDPR-compliant data processing agreements.
9. Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or disclosure. Our website is served over HTTPS and access to personal data is restricted to authorised personnel.
10. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will update the date at the top of this page. We encourage you to review this policy periodically.
11. Contact
For any questions about this policy or your personal data, contact us at:
Rewired+Partners (Balaam Associates Limited)
2 Rushmere, Peterborough PE2 5GS
hello@rewiredandpartners.com